Telluride Mountain Village

Beyond it All

Upon seeing a place for the first time, few evoke both overwhelming awe and authentic vibes like Telluride and Mountain Village. The “Beyond It All” campaign expresses this feeling through surreal visuals and copy. In doing so, it taps into the sophisticated nature of our audience with a more artistic, creative approach.

Beyond it All Summer

We created dream-like composites combining assets. In After Effects, we brought the scenes to life with parallax animation in 3D space.

3D Parallax

Animating Details

Finally, we animated individual pieces like paragliders and butterflies flying by to give each scene a lively, moving element.

A colorful promotional poster for Telluride Mountain Village with a background of mountains, trees with autumn leaves, and a large sky. The poster features a gondola lift, a rainbow, a person relaxing in a deck chair, and the text "Unwind Above the Horizon."
Laptop screen displaying a travel website with scenic mountains, blue sky, flowers, a girl, and a dog, with the text "Summer State of Mind".
A promotional graphic for Telluride Mountain Village featuring a woman practicing yoga outdoors on a wooden platform with mountains, a colorful sky, and flying birds in the background. The text reads 'Beyond it all' and 'Plan my trip'.
A promotional graphic for Telluride Mountain Village featuring a child on a swing made of flowers swinging over a mountain landscape with a pink and purple sunset sky, stars, clouds, and a crescent moon.
An outdoor scene with a forest background, a table with cheese, fruits, and wine, birds flying near it, and two chairs on either side of the table. Text on the image reads 'Beyond it all, Plan My Trip' with the Telluride Mountain Village logo at the top.
A promotional poster for Telluride Mountain Village with the slogan "Beyond it all" and a large red button labeled "Plan My Trip." The background features a mountain town scene with a woman walking her dog and child in a stroller, paragliders in the sky, trees, and mountain views.